what are you waiting for?
I’m Brette and that’s the question I asked myself one afternoon while I was sitting at my desk in my 9-5 job.
That was the moment I decided to take the plunge, quit my job, and start off on my own. I’ll be honest – it was equally exciting and terrifying. Since then, I’ve spent the last couple of years serving other entrepreneurs (like you!) and helping them launch and grow their own businesses and side hustles. Through these experiences, I realized my true passion:
ENCOURAGING ENTREPRENEURS TO STOP STALLING AND TURN THEIR IDEAS INTO BUSINESSES.
So, the Side Hustle Starter Kit was born.
starting a business is weird
There’s a lot of baggage that comes with the word “entrepreneur.”
Like you’re supposed to have it all together.
Like you’re supposed to have it all together.
Let me tell you from experience, it’s not even close to true. There’s no straight line to success. There are websites to build, break, and rebuild (just me?) Pricing to set. Clients to land. Not to mention trying to figure out accounting and taxes.
I don’t have all of the answers. Not even close! No one does. What I DO have is the framework for success, questions to consider, and tips and tricks that have worked for me and my clients. Everything else is up to you. But you’re not in it alone.
Maybe you have an idea but just can’t seem to get started. Maybe you’ve started and stopped so many times you have whiplash. Maybe you have a problem with authority and just want to work for yourself.
Wherever you are, I’m glad you’re here. And I think I can help. The course is a great resource if you want to put your plans into overdrive and start building a business that will ultimately lead to the lifestyle you’re dreaming about. Because that’s what it’s ultimately about, right?
When it comes to launching your business, which category do you fall into?
- CLARITY + GOAL SETTING
- WHAT BUSINESS MODEL IS BEST
- TELL YOUR BRAND STORY
- THE POWER OF A SALES FUNNEL
- HOW TO BUILD YOUR WEBSITE
- THE PRICING GAME
- FINANCIAL TIPS + TRICKS
- PLAN THE PERFECT LAUNCH
- GROW YOUR TRIBE + PROFITS
Define your business plan and learn how to set clear and constructive goals for growth. Feel confident in your strategy and ready to share it with the world.
Business Planning Guide
Goal Setting Guide
Trello Guide + Samples.
Discover the different types of business structures and what would suit your needs best. Simplify the legal process and begin to solidify your business plans.
Legal Structure Comparison Chart
Business Offering Brainstorm Worksheet
Craft the perfect brand to attract your IDEAL clients or followers. You’ll discover design secrets as well as how to write content to appeal to your tribe.
Psst! This module is set as a free preview.
Branding Design Guide
Audience Persona Worksheet
Build a system that works while you sleep and grows your following automatically. These tools will help you consistently attract and educate your ideal clients.
Marketing Funnel Guide
Sample Autoresponder Email Map
Subscriber Welcome Email Series
No, you don’t have to know how to code to create a beautiful and functional website for your business. It’s possible (and fun!)
Website Planning Guide
WordPress Plugin Guide
Stock Photo Resources
The pricing conversation can be awkward. I’ll teach you how to establish competitive prices and accept payments without the headache.
Sample Pricing Sheet
Not the most exciting topic but VERY necessary. Learn how to manage your accounting, plan for taxes, and budget appropriately for growth.
Quarterly Tax Worksheet
Sample Monthly Budget Worksheet
We’ll walk through the perfect launch and how to hit the ground running when you announce your new business.
Launch Planning Guide
Elevator Pitch Worksheet
Learn my proven strategies to exponentially expand your reach, pad your wallet, and connect with engaged followers!
Monthly Content Calendar
Sample Partnership Agreement
Sample Partner Pitch Email
How it works.
“Over the past 12 months Brette has coached me through a “rebranding and repositioning” strategy, resulting in 65% business growth.”
“Brette gets it! She was instrumental in her contribution to make Gratitude Marketing a best-seller. I appreciated her enthusiastic guidance as we moved forward to spread the message.”
“Brette is an incredibly talented and knowledgeable professional with expertise in business growth for individuals in business or starting a business. She provides value beyond expectations–I have loved working with her!”
“It was my pleasure to work with Brette when she provided marketing support while I was publishing my book. In my many years of corporate experience, I’ve encountered many levels of marketing and still found her marketing knowledge to be refreshing and extensive. She was thoroughly delightful and helpful and a complete joy to work with.”
“Brette was so easy to work with and extremely knowledgeable in the world of marketing. She taught me a lot about how to grow your business through content marketing. She pushed me outside of my comfort zone frequently and to be honest, I am glad she did! That is where the magic happens. I highly recommend Brette to help any business owner who wants to grow their business.”
“Brette was everything I hoped she would be: competent, reliable, a good communicator, and most importantly, a good listener and flexible thinker. She readily and creatively adapted her marketing plan to my specialized needs.”
"Brette is a true professional with a key sense of detail. From our initial start-up interview she took all my diverse thoughts and ideas and filtered down into a focused and clear brand strategy. It is one of the best investments I have made in my company to date, and I look forward to continue working with Brette to see our plans come to life."
"Brette was such a pleasure to work with. She was professional, knowledgeable, and met deadlines. She was always willing to give and receive feedback and was able to tailor her approach to meet our specific goals. She was exactly what we were looking for!"
"Brette did an awesome job helping us out. I wish we had a larger budget so we could offload more work on her! She really took the time to listen to us and understand what we wanted and delivered exactly that."
"Truly 5 star performance. Brette was available to answer all questions and go through initial requirements and proposals over phone call which was extremely helpful to make her understand our requirement and thereafter understand her proposal as well. I'll highly recommend her!"
who am I anyways
I’m a coach, educator, and marketer. A believer in dreams. Big dreams. Huge dreams that equally scare and energize you at the same time. Lover of entrepreneurship, sports, and all things Clemson University.
I created my first business plan in elementary school. Ever since then, I’ve been obsessed with building businesses, brands, and helping people surpass even their own expectations. Most days you can find me typing away on my couch or at my desk, snuggling with my dog, and working tirelessly to help my clients achieve their goals. I’m a business coach, marketing consultant, author, and educator — and I am always on the lookout for the next challenge. I’m an avid sports fan, a chocolate connoisseur, and a terrible cook.
Let’s talk numbers.
5 MONTHLY PAYMENTS OF $97
This course is for side hustlers and entrepreneurs not millionaires and heiresses. I know first hand how tough it can be to budget for a small business, so I also know that any investment is a big one. That’s why I created this course to be do-able for anyone. No matter where they are in their business (and financial) journey. Take a little bit of the pressure off by spreading your payments out over 5 months – but still get full access today!
1 ONE TIME PAYMENT OF $397
Perfect for someone who is always looking for the best value, the upfront payment option is about a hundred bucks cheaper than the monthly payment plan. Imagine what you could do with that extra $100. Boost your Facebook Ads. Buy new equipment. Pay off your credit card a little faster. Splurge on a spa day for yourself once your business launches. Whatever you decide, you’ll know you got the best value out there.
I feel so strongly about the content in this course that if you go finish the course, implement my strategies, and still aren’t seeing results, we’ll fix it. Just email me within 2 months of your purchase date for a full refund and I’ll make it right.
you have questions
We have answers.
The course starts now and never ends! It is a completely self-paced online course – you decide when you start and when you finish.
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like – across any and all devices you own.
I built this course for myself, three years ago. In all seriousness, it’s perfect for creative entrepreneurs, coaches, makers, artists, and dreamers. People who want to launch their business and aren’t sure where to start. People who launched ages ago and are feeling stuck. This course is for hustlers. Business builders. People who would rather work 80 hours a week for themselves so they don’t have to work 40 hours for someone else.
Entrepreneurs who already have larger companies or teams. If you’ve grown your company to that point, you likely need more customized marketing consulting. (We can chat about that separately.) Hobbyists and Personal Bloggers. If you blog or create just for fun, but don’t really care about becoming profitable or growing your business, this course probably isn’t the best fit. (but send me a link so I can check you out!)
Whether you’re a blogger, photographer, coach, crafter, or countless other professions, there is someone in your industry that is teaching people how to grow their businesses. And they’re often successful! The challenge with that model is that you only get a fraction of the creativity and business expertise that you might by working with creatives and entrepreneurs across all industries. Aren’t you looking to differentiate yourself from everyone else in your industry? So, why would you market and build your business to look just like everyone else? An added bonus is that you often find partnerships with other entrepreneurs who can expose you to their audience when working with people who wouldn’t be competitors of yours. That’s what this community is about.
Absolutely. I feel so strongly about the content in this course that if you go finish the course, implement my strategies, and still aren’t seeing results, we’ll fix it. Just email me within 2 months of your purchase date for a full refund and I’ll make it right.
Yep. You absolutely can. But here’s the thing. You’re going to find a LOT of wrong information first. You’re going to waste a LOT of hours sifting through and trying strategies that don’t work before you get to the ones that do. And in that time that you waste, you could be making money. In that time, you could be taking your side biz full time. In that time, you could be sharing your passion with the world. What you can’t find online is my expertise in APPLYING these strategies to your business. And I have a lot of experience in that department.
If there is one thing I understand the most, it’s budget limitations. When I was getting started, I counted every penny I had and needed to make the most of it. The funny thing is that I spent my entire corporate career teaching entrepreneurs that they had to invest in themselves and invest in their businesses to see them grow. I learned firsthand how true that is. For the first few months, I spent nearly nothing on my business. And guess what? Nothing happened. Then, I started investing in my business and that’s when I started to see the clients come in. When I look back, the money I lost by not taking real action in the first few months is about 6X what I ultimately invested during my whole first year. Let me tell you, that stings.